The Well Planned Learning Shop opens in 2026.
Where Homeschool Funding Meets Resources
In July 2025, the federal ECCA bill created a historic opportunity for homeschool families — access to sustainable national funding. Well Planned Homeschooling is the first marketplace built to meet that moment, connecting families and vendors in one trusted system where homeschoolers can shop freely, using personal funds or approved scholarships through SGOs. For vendors, it’s a direct way to reach the homeschool market in a streamlined, compliant, and vendor-friendly platform. As adoption expands state by state, our goal is simple: by 2027, every homeschool family will be connected to the funding, resources, and support they need to thrive.
Rebecca Farris the Well Planned Gal
I’m Rebecca Farris, a homeschool mom, entrepreneur, and founder of the Well Planned family of brands. Many know me as the Well Planned Gal, a name that grew out of my passion for designing planners and resources that simplify family life. With Well Planned Homeschooling, I’m bringing that same vision to a national scale, creating a marketplace where families and vendors can connect, grow, and make homeschooling sustainable for generations.
How Funding Flows Into Homeschooling
From tax liability to scholarships to families — a direct path for the first time
For decades, homeschool families had little to no access to outside funding. The ECCA law changes that by creating a direct, dollar-for-dollar way to move federal tax liability into scholarships. Here’s how those dollars flow through the system and land where they’re needed most.
Taxpayer Donations
Any U.S. taxpayer, not just parents, can now choose to redirect a portion of their federal tax liability to education. This isn’t a traditional tax credit that reduces your taxable income. It’s dollar-for-dollar: every dollar redirected goes straight to education through an SGO, reducing your tax bill by the exact same amount.
That means grandparents, extended family, neighbors, and your community can participate. Instead of funds flowing only into the general pool, they are directly channeled into scholarships that support homeschool students. Because participation is open to all taxpayers, this change has the potential to bring unprecedented levels of funding into homeschooling — creating a national base of support that simply hasn’t existed before. Implementation happens state by state, but with each new state that adopts the law, more families gain access to this opportunity.
Scholarship Granting Organizations (SGOs)
Taxpayers have the opportunity to give their federal tax liability directly to a Scholarship Granting Organization (SGO). Instead of waiting for the government to allocate those dollars, taxpayers choose to send the funds themselves to an authorized SGO. These nonprofits are certified to collect contributions and distribute them as scholarships, serving as the official bridge between donors and families.
The role of an SGO is simple but vital: receive contributions, ensure they are applied only toward approved educational purposes, and then award them as scholarships. Because SGOs operate under strict accountability guidelines, families can trust the process is legitimate, and vendors can participate with confidence knowing that purchases meet compliance standards.
Families & Vendors
Scholarships are awarded to individual students, who then use them within the marketplace for approved homeschool purchases. From curriculum and enrichment to essential resources, everything families need is available in one trusted place—making the process simple and stress-free.
Vendors connect with families by offering their products and services directly in the marketplace, ensuring scholarship dollars flow back into the homeschool community. This creates more choice for families, more visibility for vendors, and a stronger infrastructure to support homeschooling nationwide.
Ultimately, this marketplace is the best way for homeschool families to stay connected to the latest offerings and innovations in homeschooling—while giving vendors a direct connection to the newest families entering the community.
How the Marketplace Connects with SGOs
Well Planned Education (SGO) serves as the primary Scholarship Granting Organization partnering with this marketplace. The marketplace leads fundraising efforts to help families and communities redirect tax liability donations, but all contributions go directly to Well Planned Education and other participating SGOs. Once scholarships are awarded, families can use those funds within the marketplace to purchase from approved vendors. This structure ensures every dollar moves transparently — from donor to SGO to student — while keeping compliance and trust at the center of the process.
How It Works for Families
A Simple Way to Use Scholarships for Your Child’s Homeschool Journey
For the first time, homeschool families like ours will have a simple and trustworthy way to use scholarships for our kids’ education. Instead of juggling paperwork and worrying about whether something qualifies, everything is brought together in one place. With Well Planned Homeschooling, you can focus on choosing what’s right for your child — curriculum, enrichment, and resources from vendors who understand homeschooling — while spending less time navigating systems and more time teaching at home.
How It Works for Vendors
A marketplace built for vendors, by a vendor.
State funding has completely reshaped what’s possible for homeschool families—and for the companies that serve them. Many vendors have experienced the challenges of getting approved on state sites or managing complicated compliance systems. Well Planned Homeschooling was created to simplify that process, giving vendors full control of their storefronts and the freedom to present their educational philosophy, products, and services their way.
“As a long-time homeschool vendor myself, I know how frustrating it can be to navigate rigid systems that weren’t built with our community in mind. I designed Well Planned Homeschooling to put vendors back in control—streamlining setup, integrating marketing, and connecting directly with the families who need what you offer most.” — Rebecca Farris, Founder of Well Planned Homeschooling
At its core, this marketplace exists to connect families and vendors in one trusted space. Through built-in integration with Well Planned Advertiser, vendors don’t just list products—they reach real homeschool families who are actively searching for their next curriculum or resource. For families, that means more choice and transparency. For vendors, it means true visibility, sustainable growth, and participation in an ecosystem built for homeschooling from the ground up.
Neurometrics™
Personalized Guidance for Every Student’s Journey
Every child learns differently, and every vendor brings unique strengths. Neurometrics™ is our AI-powered matching system that brings these together by analyzing learning personality, academic assessments, educational goals, and vendor offerings. The result is simple: families are connected with the resources most likely to help their students thrive. Instead of guessing, parents gain clarity and confidence, while vendors reach the learners who benefit most. Neurometrics™ isn’t just for families — it’s also a powerful tool for vendors, helping you reach the learners and parents most aligned with your educational philosophy and offerings.
Our Roadmap to Launch
From legislation to a fully funded homeschool marketplace
The passage of the federal ECCA law in 2025 was the starting line, but the rollout happens state by state. Each state must adopt the law before fundraising and scholarship distribution can begin. Some states have already taken the first steps, and more are expected to follow.
Well Planned Homeschooling is tracking adoption closely and will provide regular state-by-state updates so families and vendors know exactly when scholarships are available in their area. While 2026 is focused on awareness, education, and preparing vendors, by 2027 donations and scholarships will be flowing through this marketplace — connecting homeschool families to the funding and resources they need.
1
July 2025
Federal ECCA law is signed, opening the door for tax liability scholarships to support homeschooling.
2
October 2025
Vendor waitlist opens, creating an early community of homeschool companies preparing storefronts and shaping the marketplace together.
3
January 2026
Marketplace site launches for families and vendors with a focus on awareness and education throughout the year.
4
January 2027
Well Planned Homeschooling begins receiving tax liability donations on behalf of Well Planned Education (SGO), creating a direct pipeline for future scholarships.
March 2027
Full distribution begins. Families apply scholarships directly, and vendors provide curriculum and resources in a unified, scholarship-funded system.
Together, We Can Fund Homeschooling
Washington gave us an opportunity — now it’s up to us to share it.
Washington has opened the door, but it’s up to us as homeschool families to walk through it. For the first time, taxpayers have the power to direct their federal tax dollars straight into scholarships for homeschool students. That’s not just policy — that’s personal.
The challenge is that most people don’t know this yet. Neighbors, grandparents, and even fellow parents are unaware they can give in a way that costs them nothing but changes everything for homeschoolers. This is where you come in. By sharing the news in your co-op, your church, and your community, you can help unlock funding that makes homeschooling possible for thousands of families.
This is a grassroots effort — moms, families, and communities working together to make sure taxpayers everywhere understand the new power they hold. If we do this faithfully, by the time full operations begin in 2027, no homeschool family will be left behind.
Register Today
Join the movement as a family, vendor, or donor
Families who register will receive updates, resources, and step-by-step guidance on how to prepare for using scholarships when the marketplace launches in 2027. Vendors who register will secure their spot early, begin building storefronts, and join a growing community of homeschool companies preparing to serve families nationwide. Donors who register will stay informed as giving opportunities open, learning how to easily redirect their federal tax liability to support homeschool scholarships through approved SGOs.
Beginning in 2026, families, vendors, and donors will also gain access to tools and resources designed to help spread the word — equipping you to share this opportunity with your co-ops, communities, and beyond. Simply select the option that fits you below to get started.
Answers You Can Trust About Homeschool Funding
Clear Guidance for Families and Vendors Preparing for 2027
Navigating a new national funding system can feel overwhelming — but you don’t have to figure it out alone. The Well Planned Homeschooling FAQs provide straightforward answers about how the marketplace works, what funding means for your family or business, and how to get ready for the 2026–2027 launch. Whether you’re a homeschool parent or an educational vendor, you’ll find clarity, confidence, and your next steps.
